Braided Rug / Story
The result of Clara von Zweigbergk’s exploration with braiding, crocheting and weaving techniques, the Braided Rug is a colourful handmade rug that binds braided yarn together with a contrast thread to create vibrant fragments of colour. Made in a soft, durable blend of New Zealand wool and organic cotton, it is available in different designs that bring timeless style and underfoot warmth to most interior spaces.
Clara von Zweigbergk is a graphic designer and art director from Stockholm, Sweden. She studied at the Beckmans School of Design, Stockholm, and at Art Centre College of Design, Pasadena, USA. She has a breadth of experience in working within both advertising agencies and multidisciplinary design studios. After a period working in Milan, she returned to Sweden to set up her own design studio. Her work has received international recognition, and she has won a number of design awards. Zweigbergk’s work is characterised by simplicity, balance and an exceptionally good grasp of colour. For HAY, she has created Kaleido, HAY Play, Braided Rug, Channel Rug and Radio Rug.